Found on Know Your Meme, the above meme ( https://knowyourmeme.com/memes/facebook-privacy-notices)  relates to the topic of privacy online as discussed in class. After reading Nissenbaum’s work, “Privacy as Contextual Integrity,” I realized in a perfect world we would all have a much more online guarded presence, but sadly that is not the case. I think most of us realize that posting online either pictures or status updates about ourselves, is simply surrendering or compromising that information to be stored forever on the Internet, and filed away on whichever platform we may use.

This meme is poking fun at the fact updating your Facebook status will not protect your personal information from being hacked, stored, or even used against you-which would be considered the concept of the meme, or the ideal. The behavior of this meme is the picture was manipulated using software online to edit the captions onto the photo, and though it may have originated by a single individual, the Know Your Meme database ie helping to categorize, and help spread the meme all over the Internet as friends share, repost, etc. Lastly, the manifestation of this image, the observable quality, is a photograph, or screenshot, of a famous actor delivering a line from a movie, although the photo is accompanied with a caption to convey the new, “meme-ified” message to the audience.

This can appeal to my target audiences because I feel that millennials and college-age women would appreciate this witty way of poking fun at the attempt to protect your privacy on Facebook. My site is targeted toward younger women, normally active users of social media, who would understand the futility of attempting to maintain your privacy online, and would appreciate how this meme pokes fun at that concept.

 

I actually created the above meme using the app on my Iphone, MemeGenerator, so finding the above image online, and then captioning the photo myself would be considered the behavior, or the actions I took to create the above final product. This meme concept is quite popular and so I did not come up with the original intent or drawing, I know my meme or any similar concept would spread online via friends sending the meme to one another, or through social media sites.

The ideal of this meme, or overall concept, is supposed to be making fun of the stereotype that most sorority bigs and littles are so in love with one another, and often will excessively emphasize to anyone who will listen how close the two are. As a Panhellenic woman, I do find this quite comical because there is an underlying truth, at least within my own chapter, about how much sorority women love to talk about how close their sorority families are.

The manifestation of this image is the “happy derp face” taken from the app Meme Generator, with my own creative caption poking fun at how expressive sorority women can be. I think this manifestation perfectly aligns with my target audience, young women looking to join the Panhellenic community, and deals with one of the stereotypes about sorority women. Learning to laugh at and even embrace this notion will help my audience to more closely identify with the Panhellenic community. This meme will help them to learn from a cultural perspective more about how sororities may be perceived.

 

I also created the above meme using the app, Meme Generator, which helped me to locate the infamous meme image, entitled “All the Things,” and then I created my own sorority-specific captioning to accompany the image-these actions I took would be considered the behavior to make this final product. Once again this is a very popular meme although I wanted to convey my own specific caption, and so I believe this would spread mostly through friends messages, and perhaps posted on a platform like Facebook.

The ideal of this meme is once again mocking the enthusiastic and over-the-top stereotype associated with most sororities on a college campus, especially the hype surrounding a sorority’s bid day, or the large campus event welcoming new members to the chapter. I think this manifestation of the popular excited drawing, matched with the caption, perfectly targets my audience. Once again it is addressing a common stereotype about Panhellenic women which helps to educate my audience so they are approaching recruitment with a well-rounded view of how society and culture perceives sororities to be like.

Thank you!